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CAPT. BOB FILES JOINS MOJO SPORTSWEAR STAFF

Ft. Walton Beach, FL—Capt. Bob Files has joined the management team at Mojo Sportswear as director of operations, where he will manage the day-to-day operation of the company from their corporate offices in Ft. Walton Beach, Florida. Files brings with him over a decade of experience in the airline industry where he worked as a station manager with American Eagle. His previous responsibilities included project planning, operational improvement, budget management, staff training and performance review and much more.

But it was his passion for fishing that led Files to pursue a full-time career with Mojo Sportswear. “I was introduced to Mojo as a charter captain and guide and became a member of the Pro Staff several years ago,” he reports. “From my experience actually wearing the clothing in a variety of conditions on the water and in tournament situations, I understood that they were producing some of the finest technical fishing clothing I had ever seen. When the opportunity presented itself for me to become more involved from a management standpoint, it seemed to be a perfect fit. I’m very excited to have a positive impact with Mojo Sportswear and to be involved in something that I love doing every day.” Files will report to Tim Mossberg, president and co-founder of Mojo Sportswear.

Mojo is the hottest new clothing line to debut in the marine industry in well over a decade, offering a full line of high-performance technical fishing gear as well as a complete offering of more casual wear that’s perfect for those days spent off the water. Mojo Sportswear is one of the few companies that can outfit the fishing enthusiast seven days a week in a way that’s stylish, good-looking, durable and affordable.  For more information, please visit www.mojo-gear.com.

Ranked as one of the Top 10 Big Money Tournaments in the world by Marlin Magazine, the Emerald Coast Blue Marlin Classic is the fastest growing fishing tournament on the Gulf Coast of Florida. And once again this year, Mojo Sportswear returns as the Presenting Sponsor, right in the heart of all the action.

The dates for this year’s tournament are June 20-24 so be sure to mark your calendars for what has also become the biggest party of the summer. Located in the beautiful Sandestin Golf and Beach Resort in Florida’s Panhandle region, Sandestin is truly a world-class resort.

We’ll see you there!

“This is one victory that I will remember for a long time,” Cameron said. “It’s one thing to be recognized as a good fisherman by the public, but to be nominated–and then win–such a prestigious award as this from your peers, it really means a lot.” Cameron also thanked Mojo Sportswear for their participation, saying that he looked forward to ordering some great new Mojo gear for himself and his crew. For more information on the InTheBite Captain of the Year award, please visit www.inthebite.com <http://www.inthebite.com> .

In an exclusive partnership with Mojo Sportswear, marine artist Marty Wilson recently debuted an incredible new line of t-shirts: the Marty Wilson Sport Fishing Collector Series. Each design is produced in a limited edition and features a different gamefish depicted in its natural environment. Thanks to a lifetime of experiences in, on and below the water, Wilson brings a stunning new perspective to the world of t-shirt art.

View The Marty Wilson Line In the Mojo Store

The Presidential Challenge Tournament Series consists of four high-profile all-release billfish tournaments: the Presidential Challenge of Costa Rica; the Presidential Papagayo Cup (Costa Rica); the Presidential Caribbean Cup (Aruba) and the Presidential Challenge of Guatemala. Each tournament serves as an important fundraising event for billfish conservation projects by The Billfish Foundation, IGFA, Adopt-A-Billfish satellite tagging program and many others. For more information please visit www.preschallenge.com.

Mojo Sportswear is the hottest new apparel brand to hit the marine industry in over a decade, bringing a new look to the sportfishing community with their technical fishing gear as well as their lines of polos, cotton twills and accessories. For more information please visit www.mojo-gear.com.

Find The Mojo Bus @ Booth 3302

Mojo is an innovative lifestyle brand of sportfishing apparel.

Get a sneak preview of the 2012 Collection and Deep Discounts on 2011 Close Outs! ]]> http://www.mojo-gear.com/clubmojo/2012/02/745/feed/ 0 http://www.mojo-gear.com/clubmojo/2012/01/the-surf-expo-orlando-florida/ http://www.mojo-gear.com/clubmojo/2012/01/the-surf-expo-orlando-florida/#comments Thu, 12 Jan 2012 17:57:27 +0000 sam http://www.mojo-gear.com/clubmojo/?p=658 SURF EXPO, January 12-14
The Surf Expo is one of the largest “industry-only” trade shows for a variety of sports, including surf, skate, standup paddleboard, dive, swim and boutique and resort. Mojo will be displaying its full line of products for both their existing and potential retailers.

Wilson is practicing gyotaku, a popular Japanese method of capturing fish images on paper or canvas that dates back to the mid-19th century (the word literally means “fish rubbing”). In the traditional method, artists would use the actual fish, painting one side with black sumi ink before rolling it on rice paper, canvas or other material, where the ink would transfer the exact image of the fish to the media.

However, these images lacked both color and specific details. Wilson knew there could be more to gyotaku than just black and white fish rubbings so he set out to use colors when painting the fish, then he would go back to the print and add specific details like eyes, teeth and fins, making for a much more realistic, colorful and attractive print. “This is an artful approach to the mounted fish on the wall,” he says, “and the best part is that you can have your trophy of that exact fish and yet still be able to eat them too, so it’s the best of both worlds!” His recent works include red snapper, yellowfin tuna and a wahoo weighing in excess of 100 pounds. “It took four of us to print that fish,” he reports. “But we did it and it came out looking great.” Wilson has begun adding realistic backgrounds to the fish prints, further adding to the overall aesthetics of the work.

Ft. Walton Beach, FL – Mojo Sportswear, the fishing industry’s hottest new apparel company, recently introduced what’s being heralded as one of the most innovative new products in sportfishing: Flats Camo.

Flats Camo is a solution to a long-standing issue for shallow water fishermen—if you can see the fish, then the fish can probably see you. With its revolutionary break-up pattern in three different colors, Flats Camo allows the angler to blend into their surroundings, making the fish less wary. This allows closer approaches and shorter casts, resulting in a more productive fishing experience in almost any location. Flats Camo is designed to be used for anglers fishing from boats, wading the flats or fishing from shore, and with green, grey and blue color patterns there’s a design that’s sure to help in any situation. They’ll never see you coming.

However, the benefits of Flats Camo don’t stop there. Constructed of Mojo’s ComfortZone technical fabric, the long sleeve shirts and face guards wick moisture away from the skin, keeping the user cooler and drier than ever before. And both products feature a protection factor of UPF 50-plus, protecting the wearer from the damaging rays of the sun. The face guards are specially designed to be worn in a variety of configurations, shielding the wearer’s sensitive neck, ears and face.

Mojo Sportswear Company produces apparel that’s specifically designed to meet the demands of the tournament fishing professional and hardcore recreational angler, with a style that’s unique to anything else in sportfishing. Through the use of high-performance technical fabrics like ComfortZone, Mojo’s technical gear offers the highest levels of performance demanded by professional captains and tournament anglers, with a stylish look and feel that’s 100 percent Mojo. Their products include performance wear products, boardshorts, hats and visors, polos and much more.

Mojo Sportswear also has an exciting program in place for prospective retailers, including outstanding margins (up to 65 percent) as well as a national marketing campaign aimed at increasing brand awareness as well as driving traffic to retailers.

For more information, please visit www.mojo-gear.com or call 800-827-0640

Mojo founder and president Tim Mossberg said, “We’re very excited to be working with Bill—he’s a great representative for Mojo Sportswear and sportfishing in general, and we look forward to developing a great relationship through IGFA Saltwater Adventures. We understand that fishing is a lifestyle, and so does Bill and the team at World Fishing Network.”

“I’m looking forward to lots of positive market share being developed with the show and the Mojo line,” Bill Boyce said. “I was first introduced to Mojo at the recent ICAST industry show in Las Vegas, where I commented on the great look and feel of their products, which are totally unique to the industry. From that first meeting, it led to a working relationship with Mojo and their support of the show. There’s a lot of synergy there between IGFA Saltwater Adventures and Mojo that will lend itself to great things in the future.”  

IGFA Saltwater Adventures currently airs on WFN Wednesday evenings at 8:30 p.m. Eastern Time.

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About Mojo Sportswear Company: Founded in 2009, Mojo Sportswear has created a line of high-performance fishing apparel that is constructed from the most technologically-advanced fabrics on the market. It’s the next generation of sportfishing gear. Protection from the sun’s rays, moisture-wicking technology to keep you dry even on the hottest days, the softest fabrics that are both comfortable and highly durable with excellent resistance to stains—these are just some of the key aspects that set Mojo apart from the rest. Fishing is a lifestyle, and Mojo sums it up nicely! For more information please visit www.mojo-gear.com.

About Bill Boyce, host of IGFA Saltwater Adventures: Angler, photographer, fisheries biologist, adventurer—each of these aptly describes , whose unbridled energy and passion for sportfishing are traits perfectly suited to his role as host of IGFA Saltwater Adventures. Viewers are invited to travel the world with Boyce as he descends upon (and sometimes into) some of sportfishing’s top destinations, battling gamefish and reveling in the adventure during every second of the show.

About WFN: The only channel dedicated exclusively to fishing programming, World Fishing Network provides an escape for more than 60 million angling enthusiasts in North America alone, reaching over 25 million households with 75 different fishing programs, all in stunning high definition. If fishing is the game, World Fishing Network is the destination.  For more information please visit www.worldfishingnetwork.com.